Details
Skills
Key skills
Expert in delivering cyber communications to increase stakeholder engagement from C-suite down to end users and clients for large, complex organisations
Helping colleagues and clients navigate the media and execute campaigns post cyber breaches
Strong knowledge of current and emerging threat landscapes including AI, misinformation campaigns and Quantum computing
Developing cyber transformation objectives into communications and engagement deliverables for targeted activities across a range of different channels and media platforms
Exceptional writing, copywriting, editing and proofreading skills across a range of platforms e.g. websites, intranet, video creation, e-learning, social media, blogs, newsletters, scripts, brochures, vox pops, story boards, press releases, targeted emails
Developing organisational transformation objectives into communications and engagement deliverables for targeted activities across a range of different channels and media platforms
Ability to navigate between strategic planning and tactical execution, with excellent verbal communication skills.
Creating innovative full mix campaigns to support business objectives and complex change for global diverse audiences
Advising, influencing, coaching, negotiating, building relationships and providing collaborative solutions for C-suite, Senior Leaders, influencers and all stakeholder landscapes
Engagement: advise, influence and support key decision makers with research, case studies, surveys, briefs, visual concepts, highlight reports, roadshows, FAQs
Events: in-person, virtual and hybrid Townhalls, briefings, roadshows, exhibitions, conferences, webinars, networking meetings
Training: adopting business change training for multiple users at different skill levels, technology understanding, languages and neurodiversity requirements via video creation tools Vyond/Synthesia
Digital: online, video, podcasts, infographics, SMS, webinars, SEO, surveys e.g. Sli.do/Forms, CMS, Office 365 including SharePoint
Social media: YouTube, Instagram, X, Facebook, LinkedIn, Viva Engage, Google Analytics, Sli.do, bitly, analytics
Campaign: channels, messages, segmentation, branding, experience, journey, visibility, recognition, copy and innovative concepts
Project management: methodology (agile, waterfall), sprints, organise, research, objectives, forward plan, strategy, campaign calendar, evaluation, forecast, segmentation
Multichannel: digital, events, away days, posters, brochures, social media, sponsorship, outdoor, cinema, mobile phones, promo.
About
Cyber Subject Matter Expert for developing and delivering client and business communications across diverse stakeholder groups. Ability to build awareness, clear lines of understanding and adoption for clients and internal audiences. Solid journalism experience including navigating the media and executing campaigns post cyber breaches, such as uploading digital content into insightful intelligence, key messages, client journeys and stories. Finding creative solutions to manage change, sustainability, cultural expectations and customised expertise. Can use tactical and creative approaches for building trust, collaboration and relationships with stakeholders from C-suite, influencers, clients, end users and the media within global technology sectors.