A prestigious educational institution in Cardiff, Wales is seeking a highly qualified and experienced Senior Lecturer to join their esteemed faculty within the Business and Management department. This role offers a hybrid working model, combining the flexibility of remote work with the collaborative environment of campus-based teaching and research. The successful candidate will be responsible for delivering engaging lectures and tutorials, developing innovative curriculum, and contributing to the academic and research output of the university. Specialising in Digital Marketing, you will educate and inspire the next generation of marketing professionals, equipping them with the knowledge and practical skills needed to thrive in the evolving digital landscape. Your expertise will cover areas such as SEO, SEM, content marketing, social media marketing, analytics, and emerging digital technologies. You will be expected to foster a stimulating learning environment, encourage critical thinking, and provide valuable mentorship to undergraduate and postgraduate students. Research is a core component of this role, and the Senior Lecturer will be encouraged to pursue their own research interests, publish scholarly work, and potentially secure research grants. Collaboration with colleagues across departments and engagement with industry partners to ensure curriculum relevance will also be key responsibilities. The ideal candidate will possess a strong academic background, including a relevant Master's degree or PhD, coupled with significant practical experience in the digital marketing industry. A passion for teaching and a commitment to student success are essential. The hybrid nature of this role allows for a balance between personal research time and impactful on-campus engagement. This is an exciting opportunity to contribute to shaping academic discourse and professional practice in digital marketing, within a supportive and research-intensive university setting.
Responsibilities: Deliver high-quality lectures, seminars, and workshops on Digital Marketing topics to undergraduate and postgraduate students. Develop and update course materials, syllabi, and assessment methods to reflect current industry trends and academic standards. Conduct independent and collaborative research in the field of Digital Marketing, aiming for publication in reputable journals and presentation at conferences. Supervise student research projects, dissertations, and theses. Contribute to the strategic development and enhancement of the Digital Marketing curriculum and related programmes. Engage with industry professionals and organisations to foster partnerships and ensure the relevance of teaching content. Undertake administrative duties associated with academic teaching, such as student support, examination coordination, and programme management. Mentor and provide academic guidance to students, fostering their personal and professional development. Contribute to the broader academic community through departmental meetings and university committees. Stay abreast of advancements in digital marketing technologies, strategies, and best practices. Qualifications: PhD or Master's degree in Marketing, Digital Marketing, Business, or a closely related field. Significant academic teaching experience at university level, with a proven track record of excellent student feedback. Demonstrable expertise and practical experience in key areas of Digital Marketing (SEO, SEM, Content Marketing, Social Media, Analytics). A strong publication record or potential for high-quality research output. Excellent communication, presentation, and interpersonal skills. Ability to engage and inspire students from diverse backgrounds. Experience with curriculum development and assessment design. Familiarity with virtual learning environments and digital teaching tools. Demonstrated ability to work effectively both independently and as part of a collaborative team in a hybrid environment. This role represents a fantastic opportunity to shape the future of digital marketing education and research, with the benefit of a flexible hybrid working arrangement.
