Accountancy Sales Executive - Reed Business School, Gloucestershire

Annual Salary: £35,000 plus uncapped bonus, extensive rewards & benefits
Contract: Full time and permanent
Location: Hybrid with 1-2 days a week at the Reed Business School with some national travel.
Job Type: Full-time, Permanent

This is a business development and employer engagement role focused on growing our apprenticeship and commercial accountancy provision and strengthening partnerships with employers.

You will be responsible for generating new business opportunities and delivering end-to-end apprenticeship and training recruitment solutions, from initial engagement through to enrolment. They play a key role in achieving income and learner start targets while ensuring compliance with government funding and awarding body rules, and quality standards.

What you’ll be doing:

Lead business development activity across B2B and B2C channels, including inbound and outbound sales
Generate new opportunities and grow employer partnerships within the accountancy sector
Deliver a full end-to-end apprenticeship and training recruitment service, from initial engagement through to enrolment
Achieve income and learner start targets to support organisational growth
Conduct employer Training Needs Analyses (TNA) and support learner onboarding
Negotiate and prepare contracts, funding agreements, and pricing models
Undertake a range of sales activities including telesales, networking, social media, and face-to-face meetings
Maintain accurate records via CRM systems and produce sales forecasts and pipeline reports
Prepare reports and presentations to communicate business development performance and insights
Represent the business at industry events, conferences, and networking opportunities

Required Skills & Qualifications:

Proven experience in B2B sales or business development, ideally within training, apprenticeships, or accountancy
A strong track record of achieving or exceeding sales targets
Knowledge of the further education (FE) or training landscape, including emerging trends
Ideally, an understanding of DofE funding rules and apprenticeship frameworks
Awareness of the accountancy training market (advantageous)
Excellent communication and presentation skills, with the ability to engage a wide range of stakeholders
Experience using CRM systems to manage pipelines and track performance
A proactive, results-driven approach with strong organisational skills
GCSE (or equivalent) in English and Maths at Level 2 or above

What you can expect:

Competitive salary with a clear and transparent structure to earn uncapped bonus
Hybrid working on-site and working from home options
Great rewards including bonuses, private medical cover, and exclusive high‑end incentives.
Strong wellbeing support with a wellbeing hub, cycle‑to‑work scheme, and assistance programme.
Inclusive, supportive culture where everyone belongs and feels valued.
Clear career development through funded training, progression opportunities, and recognition schemes.
Flexible financial perks such as discounts, pension options, and EV schemes.
Family‑friendly and social environment with extra holiday options, family leave, and community events.

Simply submit an application to express your interest! If successful, Talent Acquisition will get in contact to arrange a telephone interview. Following this we will either arrange a video interview or register your interest for a face to face interview.

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All job offers are subject to satisfactory references and compliance with vetting requirements applicable to the job role. Reed is an equal opportunities employer. We aim to ensure that no candidate or employee receives less favourable treatment on the grounds of gender, race, disability, sexual orientation, religion or belief, age, gender identity, marital or civil partnership status, pregnancy or maternity. We are a Mindful Employer and offer a guaranteed interview scheme for disabled applicants who meet the minimum criteria. As a proud signatory of the Armed Forces Covenant, we welcome applications from ex-services personnel, reservists and cadets and offer a guaranteed interview for applicants who meet the minimum criteria.

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Accountancy Sales Executive